From Studio Brief
Quote:
Thinner DVD Packaging Coming
In the apparent belief that consumers will buy more movies on DVD if they take up less space on their shelves, Sony Disc Manufacturing said that it has begun using Nexpak's Thinpak DVD cases, which are about half the width of conventional cases, for two Image Entertainment releases. The company said that it expects other DVD producers to follow suit. The thinner cases will also allow video stores to stock more product. Moreover, Shelli Kaiser, director of marketing for Nexpak, told Video Store magazine that the Thinpak cases can be automatically packed by machine, eliminating the current cost of hand packing. "It saves money ... and it speeds the time to market," she said.
|
I am curious what will happen to spine artwork, photos and fonts etc, with the slimmer cases. I know many times I search for a disk by spine recognition and not necessarily by the title itself. I just 'know" what the spine looks like by font type, color or design and I look for that.
Also I have noticed that newer pressings of episodes of "The Twilight Zone" are in slimmer cases. Perhaps this is a hint of what is to come from Sony.
Stay tuned...
-Flash