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I do notice at a lot of stores (Suncoast is a perfect example) if they have a display up front, all the full screen versions are on the front display and the widescreens are on the regular shelves, or on the backside of the display. I don't think that is fair. It's as if retailers are deliberately trying to get full screen purchased so studios lean towards full screen releases only.
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Another posibility is that they don't want to get stuck with too many Full Screens down the road. My local Wal-Mart had a whole display of Episode 1 Full Screens they had on clearance for about $10 or $15 a piece i believe, just about the same time Spiderman was released.
But Who Knows
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