[manigrasso]

This has been brought up before, usually in the Soapbox forum (hint hint) and the now defunct Hot topic forum...

Aside from the waste of elements, I don't have as much of a problem with this as I did with Divx (and I find the argument that you'll save more resources by not having to return a movie specious. A lot of people rent movies while doing other things-on their way to a date's or friend's house, on the way home from shopping or dinner-and if your video store is very close, you're using precious little to get there and back). You don't have to buy a more-expensive player, you don't have to register your player, you can move it from player to player, home to home...

But I still don't see this taking off, especially with the titles they're choosing. I think a truer test would be a bona fide new release, or better still one of their animated "classics." See what happens when a DVD of a movie people really want stops working after 48 hours.