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Well i haven't noticed the ads in my Maxim Magazine lately (were pushing it hard a fe wmonths ago) Although i see more and more movie releases promoting the Blu-ray release a lot more. Usually over laying the actual dvd cover on screen. Plu lately i have noticed my local Best Buy and Future Shop flyers pushing Blu-ray a lot more as well. Most of them are now offering HDTV/HT packages with a free Blu-ray player. Then you have them offering 3 movies with any purchase of a player (usually the latest Blu-ray release and 2 others) and/or a $50 Gift Card to go with it too. So yeah they might of the war but the fight for the buck from J6P/HT guys like us, continues
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