Quote:
Originally Posted by dugpa
Why would anyone think there would be another series? The ratings on the original one were horrible and there was never any talk of trying to to another series. If the film had been a success they might have done more films, but that's it. The TV ship sailed forever when Fox canceled it.
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Because there was a belated fan base that generated for the show after it had been cancelled. Fox never really gave the show a stable or good time slot for it to catch on. So when sales for the dvd series took off, Serenity was greenlighted. But I don't know if Universal did a great job in marketing that film either. Regardless, I think there were plenty of the fans that hoped that a successful movie would convince Fox to bring it back to cash in on the popularity.